Privacy policy

Last update: January 26, 2023

This Privacy Policy describes how Back Market, Inc., a Delaware corporation, headquartered at 100 Bogart St, Brooklyn, NY 11206, (“Back Market Business,” “us,” “we,” or “our”) collect, use, and share information when you visit http://www.pro.backmarket.com (“Site”) (this “Privacy Policy”). By navigating our Site, you agree to accept this Privacy Policy. The Site is not intended for individuals under the age of 18.

This Privacy Policy applies to data and information we collect on the Site, in email, text, and other messages between you and Back Market Business, and when you interact with our marketing or advertising and applications on third-party websites and services. Capitalized terms shall have the meaning set forth in this Privacy Policy, the Back Market Seller Terms of Use, or the Back Market Buyer Terms of Use.

The term “Personal Data” hereinafter means any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you.

In the scope of providing services related to the Platform, BACK MARKET has collected and processed Personal Data regarding users in order to manage the contractual relationship. In this context, BACK MARKET has set up data processing in accordance with the GDPR, CCPA, CCPR, and other applicable state privacy policy statutes for the purpose of management of customer information (including the management of contractual relationships, orders, delivery, invoices, accounting, and monitoring the contractual relationship) that will allow functions required for navigation on our platform.

What Information Do We Collect?

Identification Information which may include your name, title, email address, state issued ID, billing and delivery address, telephone numbers, username and password, bank account and payment card details, feedback and survey responses, details about payments to and from you and other details of Products and services you have purchased from us, including but not limited to issues with previous Orders (“Identification Information”).
Automatic Technical Information which may include web browser, IP address, time zone and location settings, operating system and platform, as well as information about how you use our Site, Products and services (“Automatic Technical Information”).
Marketing and Advertising Information which may include your preferences in receiving marketing collateral from us and our third parties and your communication preferences (“Marketing and Advertising Information”).
Aggregated Information including statistical or demographic data which may be obtained from Personal Data (“Aggregated Information”). In circumstances where Aggregated Information can directly or indirectly identify you, it will be treated in accordance with this Privacy Policy.

How Do We Collect Your Information?

Information Collected Automatically

When you visit the Site, we automatically collect Automatic Technical Information, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your Device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

We collect this information using the following technologies:

“Cookies” are data files that are placed on your Device or computer and often include an anonymous unique identifier.
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons”, “tags” and “pixels” are electronic files used to record information about how you browse the Site.

Information You Give Us

When you register to become a Buyer or Seller with Back Market Business or when you make a purchase or attempt to make a purchase through the Site, we collect Identification Information from you. We will also collect data via a form in the case of a customer claim. We will maintain your information for our records unless and until you ask us to delete this information.

Information From Third Parties or Publicly Available Sources

We may receive Personal Data about you from various third parties that have obtained that information from you and have a right to provide the Personal Data to us. This may include information from analytic providers such as Google or from technical, payment and delivery services providers. We may also obtain personal data from publicly available sources and databases. In addition,we also collect data on contacts with customer service, orders, preferences and interests, products viewed, products added to the cart, delivery incidents, claims, conversations with an advisor. We also perform audience measurements: for example, we measure the number of pages viewed, the number of visits to the site, and the activity of visitors on the site and their return rate. Finally, we collect data using cookies. We have dedicated a page to our cookie policy, which allows you to indicate your preferences.

Transaction Data

For payment requirements, banking information is collected and retained by our service provider (e.g. Stripe). This service provider ensures the confidentiality and integrity of card holder data, bank account data, credit card and transaction data.

How Do We Use Your Information?

We use the information that is collected in the following ways:

To provide you with access to and use of our services.
To respond to your queries and to fill your Orders.
To communicate with you including about your Account, our relationship or to solicit feedback.
To perform the contract we are about to enter into or have entered into with you.
To understand how the Site is used, improve the Site, and our Products and services.
To determine new or existing Site visitors and to better understand our audience, customers and Site visitors.
To protect the security of the Site, our company, our customers, and Site visitors.
For marketing and advertising purposes including using your information to provide you with information about Products, services or offers on our Site or on third party sites or to inform you about Products, services or other offers.
To notify you of changes to our Site, Terms of Use, this Privacy Policy, or other terms that may impact your use of the Site or our Products or services.
For any other legitimate and lawful business purpose or for any other reason that may be described to you from time to time.
To satisfy any applicable law, regulation, legal process or governmental request,
To enforce the Terms of Service, including investigation of potential violations hereof,
To detect, prevent, or otherwise address fraud, security or technical issues,
To respond to user support requests, or
To protect our rights, property or safety, our users and the public.

How Do We Share Your Information?

We may share or transfer your information as follows:

Among our affiliates.
With any successor to Back Market Business’ interest.
With third parties who may be located in other countries, such as suppliers, financial institutions, and others who perform services on our behalf, including but not limited to transaction processing (including payment transaction and fraud prevention. For example, we use Shopify to power our online store: you can read more about how Shopify uses your Personal Data here: https://www.shopify.com/legal/privacy and Stripe for processing transactions including payment transactions - you can read more about how Stripe uses your Personal Data here: https://stripe.com/privacy.
With third parties whose products or services you might be interested in or for joint promotional purposes.
To comply with applicable laws and regulations.
With banks or other third-party payment service providers to complete your transactions on the Site.
To Back Market Business’ Sellers so that they may complete your Order (company, email address, title, name, first name, delivery address, telephone number).
To customer service assistance providers. We use service providers to assist our customers as quickly as possible.
To determine your credit-worthiness, which may involve making such information available to banks or credit agencies or other third parties.
We may provide Aggregated Information to third parties, but when we do so, we do not provide personally-identifying information without your permission.
For other reasons as may be described to you from time to time.

What Security Measures Do We Have in Place?

Back Market Business protects your Personal Data by establishing reasonable technical and organizational measures to ensure the security of the processing of Personal Data and its confidentiality.

In this regard, Back Market Business takes every suitable precaution regarding the nature of the data and the risks presented by the processing to preserve the security of the Personal Data and especially to avoid that the Personal Data is distorted, damaged or that non-authorized third parties have access to the Personal Data: physical protection of locations, authentication procedures with personalized and secure access via identifiers and confidential passwords, encryption of certain data, etc.

We remind you, however, that you are responsible for the data concerning you that you transmit to Back Market Business and as such, you contribute to the protection of your Personal Data by adhering to best practices regarding the use of your computer tools.

You are also reminded of the fact that without adequate security measures (for example, secured configuration of your web navigator, updates of antivirus programs, firewall software, not using software from doubtful sources, etc.), you run the risk that the Personal Data and passwords that you use to protect your Personal Data may be disclosed to unauthorized third parties.

How Can I Opt-Out of Marketing and Promotional Material?

At any time, you can request not to receive ads or adopted marketing from us. Recipients of our email marketing messages can unsubscribe by sending a request with “unsubscribe” in the subject line to pro@backmarket.com. However, please note this only prevents you from receiving promotional emails. You may not unsubscribe or opt-out of non-promotional messages regarding your Account.

What About Links to Third-Party Websites?

The Site may contain links to other third-party sites from time to time. The inclusion of any link to such sites does not imply any recommendation or endorsement of such sites by Back Market Business. These sites are not owned, operated, or maintained by or for Back Market Business and are therefore not subject to the same policies. You should read the third-party site’s privacy policies to understand how personal data is collected and used.

What Choices Do I Have Regarding My Information?

You may have the right, under certain circumstances:
to be provided with a copy of your Personal Information held by us; to request the correction or deletion of your Personal Information held by us; to request that we restrict the processing of your Personal Information (while we verify or investigate your concerns with this information, for example); to object to the further processing of your Personal Information, including the right to object to marketing.

Your right to withdraw consent:

Where the processing of your personal information by us is based on consent, you have the right to withdraw that consent without detriment at any time by contacting us at pro@backmarket.com. You can also change your marketing preferences at any time as described in Our promotional updates and communications' section;

You can also exercise the rights listed above at any time by contacting us at pro@backmarket.com.

What If I Am Located Outside the U.S.?

Back Market Business has its headquarters in the United States, the Site is operated in the United States, and information we collect from you will be processed in the United States. If you are located outside of the United States, any information you provide to us will be transferred to the United States. By using the Site, you understand and agree to a transfer of your information to the United States in accordance with the laws of the United States and understand that the United States may not provide the same level of protection as the laws or regulations of your country.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time at our sole discretion. Any changes to this Privacy Policy will be communicated by posting an updated Privacy Policy on the Site or by email to the email address associated with your account. Once posted on the Site, the new Privacy Policy will be effective immediately. By continuing to access or use the Site after such changes become effective, you agree that any information we hold about you will be governed by the latest version of the Privacy Policy.

Contact Us

For more information about our privacy practices or to exercise the rights provided by the applicable data protection laws of access, correction, removal, data portability and opposition to processing and profiling, please contact us by email at pro@backmarket.com.